Please, where is Osttirol?

In addition to the sporting highlights, it is above all the cultural and culinary events that add an extra dimension to the Osttirol summer. Events such as “Osttirol de luxe” —Austria’s longest-running gourmet festival— set culinary trends and bring producers, top chefs, and guests together around the table. Their mission: to measure “luxury” not in terms of money, but in terms of food produced in harmony with nature. The nonprofit association of the same name sees itself as a platform for regional products paired with high-quality culinary art. From July 16 to August 21, 2026, visitors to Lienz’s main square can savor this philosophy. Press contact: AHM Kommunikation www.ahm-agentur.de Ariane Husung +49 8807 21490-16 [email protected] Lisa Mang +49 8807 21490-12 [email protected] Images and further information available at www.ahm-agentur.de / Customers / Osttirol

When the 35th Olala International Theater Festivaltakes over the streets of Lienz from July 27 to August 1, 2026, everyday life becomes a source of wonder, art becomes a tangible experience, and the city itself becomes a stage. Thirty artistic groups from 14 countries will transform squares, alleys, and building facades into venues for exciting performances spanning theater, circus, and contemporary art. Around 45,000 festival guests from neighboring regions, all over Austria, and many parts of Europe attend this annual spectacle.

The Lienz Summer Festival “” (August 7–9, 2026), on the other hand, demonstrates just how easily a sense of community can emerge. Open, accessible, and driven by the idea that a place comes alive when people share it together. Events like the colorful festival mile in the Osttirol district capital are not staged productions in the traditional sense. They arise from the interplay of the region, its people, and the moments shared there, and illustrate what sets this vacation destination south of the main Alpine ridge apart—beyond its scenic beauty—a culture of togetherness.

The 2nd Hoch Kultur Festival takes things to new heights in the truest sense of the word: Amid the Villgrater Mountains at 1,673 meters, the Osttirol Musicbanda, along with their friends and companions, transforms the otherwise tranquil little village of Innervillgraten into a large open-air stage. From August 12 to 15, classical sounds will blend with jazz, folk music, and contemporary music.

About Osttirol. “Osttirol is, of course, different. Natural, in the sense of nature”—that is the motto of this vacation region south of the main Alpine ridge. Nestled between the Nationalpark Hohe Tauern, the Lienzer Dolomiten, and the Carnic Ridge, it stands out for its unspoiled beauty, authenticity, and living traditions. With a total of 265 three-thousand-meter peaks and the Großglockner, Austria’s highest summit, Osttirol rightly calls itself “Mountain Tyrol.” Nature lovers will find unspoiled landscapes and plenty of open space there. Active travelers appreciate the ideal conditions for outdoor sports, and Osttirol has long enjoyed cult status among mountaineers and climbers. Gourmet travelers particularly appreciate this southern part of Austria for its culinary diversity, featuring down-to-earth cuisine of the highest caliber: from rustic snack bars to sophisticated award-winning restaurants. In addition, rural traditions play a special role: centuries-old rituals, authentic craftsmanship, and a gently evolved, genuine culture of customs shape the lives of the people in Osttirol—then as now. www.osttirol.com

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